Our products & services
We offer products and services that help news organizations build and grow their digital businesses.
Distribution & engagement
As platforms have evolved, finding and engaging users with news content has grown more complex.
We want to help news partners navigate these challenges and provide the highest quality experience to their users across all platforms.We offer a range of products like Google News and Play Newsstand to improve news partners’ distribution opportunities.
Search has evolved beyond ten blue links to bring news partners' content to users in more interactive and faster ways with features like structured data, app indexing, and AMP.Learn More
News partners can reach new audiences by submitting their content for inclusion on Google News.Learn More
News partners can reach a global audience, innovate with new forms of storytelling, and drive revenue by creating and distributing video on YouTube.Learn More
Google Play helps news partners distribute their news apps to more than 1 billion active Android users and grow their revenues in the process.Learn More
Newsstand enables news partners to reach new audiences by distributing articles, audio and video. It's easy to set up, provide content via RSS, monetize via DFP, and track traffic via analytics solutions.Learn More
News partners can integrate with the Google Assistant to engage users through Google Home, select Android phones and other devices and experiences where the Google Assistant is available.Learn More
The Fact Check tag helps news partners highlight their fact-checking articles around major news events.Learn More
Matched Content is an AdSense feature that helps news partners promote their own content to readers and increase engagement.Learn More
Revenue continues to be a critical concern for news partners across the world. Developing sustainable business models and identifying opportunities to capture revenue from advertisers and audiences are becoming more important in an increasingly fragmented digital landscape.
We are focused on four priorities: faster ad experiences, more beautiful ad formats, programmatic innovation, and new business models beyond ads. With product offerings like DoubleClick for Publishers, industry efforts like AMP Ads and the Coalition for Better Ads, we’re focused on creating more robust revenue opportunities for news partners.
DoubleClick helps news partners grow revenue and build sustainable businesses with digital advertising.Learn More
AdSense is a free, simple way for news partners to make money online by placing ads on their websites.Learn More
AdMob brings together best-in-class technology in a single platform, so news partners can gain insights about users and make money by placing ads on their mobile apps.Learn More
AMP Ads offer a faster, more secure and scalable solution for advertising. Built with AMP HTML, these ads give users a better experience and deliver higher performance for advertisers with increased viewability and engagement rates.Learn More
Google Partners Program
Google partners with news partners to certify them as resellers of Google Marketing Solutions like AdWords, YouTube, and Google Display Network so they can offer them to local and small business customers.Learn More
Google Opinion Rewards
News partners can use Google Opinion Rewards to earn additional revenue and learn more about their users.Learn More
News partners can make checkout flows easier, faster, and more consistent for their users with our Payment solutions.Learn More
Play In-App Billing
News partners can use Google Play In-app Billing to sell users access to content and features through a subscription for an ongoing revenue stream.Learn More
Data & infrastructure
Managing a digital business grows more challenging as platforms become more complex and data & infrastructure needs become more sophisticated.
Because everything we do is built on a foundation of data, cloud computing, and machine learning, we believe we can help news partners use our data, platforms, and capability to fuel their own digital transformation. Products like the Google Cloud Platform and initiatives like AMP are designed to help news partners better meet their business challenges.
AMP is an open-source solution that enables the creation of websites and ads that are consistently fast, beautiful, and high-performing across devices and distribution platforms.Learn More
Progressive Web Apps
Progressive Web Apps are reliable, fast, engaging web experiences that have device-level capabilities such as offline reading, add to homescreen, and push notifications.Learn More
Android Instant Apps
Android Instant Apps increases discovery and engagement with apps by enabling users to access content from a single tap, no installation required.Learn More
Google Cloud Platform
GCP offers infrastructure and data solutions to enable news partners' digital transformation through advanced analytics, audience insights, and improved cloud storage.Learn More
Google Analytics Solutions
Google Analytics Solutions offers marketing analytics products for news partners of all sizes to better understand customers and drive stronger results across all site, app, and offline channels.Learn More
Google Identity products, including Smart Lock for Passwords, reduce the friction of getting users into partners' sites or apps, backed by the security of Google.Learn More
GSuite is a product suite for organizations of all sizes facilitating communication, storage, and collaboration. GSuite includes Gmail, Calendars, Docs and Drive.Learn More
Firebase is Google's unified mobile development platform that provides a suite of integrated tools to help developers build, grow, and monetize apps.Learn More
Project Shield is a reverse proxy that protects news partners for free from DDOS attacks meant to take down their servers.Learn More
Perspective API uses machine learning to help news partners moderate and review comments at scale.Learn More
Innovation in storytelling technologies, such as VR and data visualizations, have helped journalists produce new and varied types of content. But lack of access to tools, training, and resources can make it difficult for these new technologies and formats to be adopted and implemented more widely.
Apart from launching new products like Daydream and Tango, we created the Google News Lab in 2015 to empower editorial innovation inside of newsrooms. The News Lab offer trainings in a range of tools for news partners and builds initiatives to tackle industry challenges where technology has a unique role to play.
Google News Lab
The News Lab is Google's effort to use trainings, tools, and programs to fuel reporting and storytelling innovation in newsrooms worldwide.Learn More
Google Trends offers journalists anonymized Search data so they can derive insights into users' interest in news events and key topics.Learn More
YouTube's network of Spaces offers news partners opportunities to create high quality content in creative environments and learn best practices in video storytelling.Learn More
Google's VR team works with news partners to support VR storytelling across Cardboard and Daydream.Learn More
The Tango team is focused on enabling new forms of storytelling via augmented reality.Learn More